Great scores for Jumbo Foodmarkt

The concept and design of Jumbo Foodmarkt have been judged by the design panel of Marketing Tribune. VBAT is proud about the great...
VBAT.MX in Fonk

Fonk Magazine recently announced VBAT.MX, our new office in Mexico City.
Eugene Bay awarded: Dutch Royal Honour

VBAT's founder and chairman Eugene Bay has been awarded with Dutch Royal Honour recently and from now on can proudly call himself...
Jumbo Foodmarkt in the press

The Dutch 'Levensmiddelenkrant' has published a two pages interview about Jumbo Foodmarkt. VBAT’s groundbreaking new concept...
VBAT DEBUTS NEW COMPANY IDENTITY

VBAT has unveiled its new company identity. The refreshed identity coincides with the opening of our first international office i...
VBAT opens VBAT.MX

VBAT has opened its first office abroad. VBAT.MX in Mexico City will service VBAT’s Mexican clients as well as new busines...
Everyday value made iconic

Dairy in Romania is a fragmented market. Many brands compete from value to origin to premium. Oké is the clever, everyday c...
Royal Packaging for Mona

This month, Holland will get a new king. Real Dutch celebrate this day with the delicious royal pudding, the "Kroningstoetje". VBA...
Sourcy Holy Soda

VBAT created the label design for a new fizzy soft drink. A very tasty, low cal product with only natural ingredients and no artif...
GAMMA: The professional approach

The Challenge: Develop a premium private label range for Gamma, confirming their number 1 position as D.I.Y. Retailer. The S...
For the Love of Food

VBAT’s groundbreaking new concept for Jumbo Foodmarkt opened in Breda. Jumbo's flagship store aims to elevate the love of fo...
Award: Gouden Spijker for GAMMA

MIX magazine has awarded GAMMA with a “Gouden Spijker” in the category “action” for the biggest impact wit...
AlphVBAT Type Faces Talk #3

Recently designer David Quay gave a highly personal talk to VBAT on his work and great love of vernacular typography.
His talk en...
Annual report for Dutch Railways (NS)

For the 6th time in a row VBAT has created the annual report for NS.
Through a clear division of the report segments it remains i...
VBAT packs Pickwick Slow Tea

Taking time for each other while enjoying a cup of tea. This is the idea behind Pickwick Slow Tea.
VBAT has created the new packa...
New packaging for Mona 2013

Every month VBAT creates a new packaging for Mona's dessert of the month (toetje van de maand).
This delicious pudding vari...
Jumbo FoodMarkt - news in retail design

The last 1.5 years VBAT worked together closely with the Van Eerd family and the formula innovation team to create this unique sto...
VBAT proudly presents GAMMA Colour ID

VBAT recently developed a new packaging line for GAMMA, the leading DIY chain in the Netherlands.The Challenge: Creating more cre...
VBAT in Designpanel

As one of the members of the designpanel in Marketing Tribune, VBAT creative Stefan Pangratz is giving his opinion about the visua...
New packaging for Mona

Every month VBAT creates a new packaging for Mona's dessert of the month (toetje van de maand).
The Mona team consists of r...
GAMMA featured in FD Retail Dossier

Recently an interview with Lennart Broere, manager formula management at GAMMA, has been featured in the Retail & Customer Loy...
VBAT Meet Market winner in FONK

Recently the portfolio of the third VBAT Meet Market winner Luke McIlven has been featured in FONK Magazine. VBAT creative Graham...
AlphVBAT Type Faces Talk #2

Back in April 2012 VBAT invited Brazilian typographic designer Yomar Augusto to give it's designers the unique opportunity to part...
VBAT Meet Market winners in FONK

FONK magazine has featured the portfolios of two VBAT Meet Market winners: Merel Schenk and Marc ter Horst. VBAT creative and Meet...
GAMMA featured in Best of 2012

We are proud to announce that the new colour department of GAMMA is featured in Best of 2012 of MarketingTribune.
VBAT in Designpanel

VBAT creative Stefan Pangratz is one of the members of the designpanel in MarketingTribune. In the latest edition he gives his opi...
VBAT in RED ALERT

VBAT is featured in RED ALERT 2012. This annual edition of FONK magazine may also apply as the trendsetter in terms of the creativ...
VBAT Meet Market in FONK

VBAT Meet Market has been featured in FONK Magazine # 25 with a double spread. The three winning portfolios are going to be showca...
GAMMA featured in new retail book

"Instore communication that navigates, inspires, informs and activates". That is what Carin Frijters writes about VBATs recent wor...
AlphVBAT TYPE FACES TALK #1

Last week, Jason Smith (Fontsmith) gave an inspiring and entertaining talk about his typographic world and some of the curious cha...
Pleased to Meet You

Thanks to all the creatives who joined us at VBAT Meet Market. We were seriously impressed by the standard of fresh design talent...
In touch with Mediq

Mediq pharmacy asked us to design a private label brand for them that would appeal to their customers with a pure and accessible l...
An encounter with Paul Barbera

Recently VBAT had the great photographer Paul Barbera in the house. Earlier this year we worked with him on the rebranding of D.E...
Brand Bier Awards Prize

VBAT were thrilled to design the identity for Brand Bier’s first pils brewery competition organized with PINT, the beer cons...
Sky Radio’s New Look

Our 2012 logo and identity refresh for the contemporary music station reflects their dynamic programming and broad listener base....
Calling all fresh talent

Meet Market is ready to welcome creatives to our pop-up gallery in Amsterdam. Our creative exchange event is on from October 29-No...
VBAT wins red dot Award for SOL

VBAT wins a Red Dot Award for communication design for the new bottle and outer box for SOL beer. SOL Mexico invited us to create...
A new visual identity for D.E MASTER BLENDERS 1753

Our redesign of the logo and visual identity for D.E MASTER BLENDERS 1753 aims to capture the colour and ritual of coffee and...
An international design for Sol Beer

Sol beer brand is a true original and much-loved Mexican classic. In reworking the visual identity for the premium pilsner market...
AlphVBAT Typography Workshop

VBAT recently invited Brazilian typographic designer Yomar Augusto to give it's designers the unique opportunity to participate in...
VBAT featured in Powershop 3

We’re proud to announce that the SNS retail store is featured in Frame's latest publication in the Powershop series. Powersh...
VBAT are featured in SUPERMART

A selection of our work is on display at the ‘SUPERMART' exhibition in the Museum of the Image, Breda. ‘SUPERMART' is...
PostNL turns Christmas orange

This year PostNL encouraged customers to go to eenoranjekerst.nl and send an orange holiday greeting card to their loved ones. For...
A new identity for The HEINEKEN Company

VBAT designed a new global visual identity for The HEINEKEN Company. It was designed to help differentiate the company from the br...
FBTO gets a splash of colour

FBTO asked us to develop a fresh and optimistic new identity to help them reconnect with their target group.
From Russia with love

A new identity for Tri Medvedya (one of Russia’s national beers) was revealed to the world at the nation’s biggest roc...
Heineken in London

Following the new pay-off for Heineken, VBAT designed a new key visual to launch 'open your world' worldwide. During May 2011, the...
Get Refreshed!

Have you always wanted to check out what goes on behind the scenes of a branding and design agency? On Thursday, 12 May VBAT opene...
A new identity for PostNL

VBAT has been tasked with the rebranding of TNT Post to the newly unveiled PostNL. The full-scale identity project involves design...
VBAT represented at Vroaam!

Vroaam! is the yearly national career event for creatives organized by the Association of Dutch Designers (BNO), Photographers Fed...
WPPed Cream Award 2010

VBAT wins WPPed Cream award 2010 for Libelle T-Spot activation concept. Libelle, a lifestyle magazine for women, invited us to dev...
Eugene at Design Jury

Eugene Bay is president at the 2010 Design jury at Eurobest in Hamburg this week. The Eurobest Awards celebrates Europe’s cr...
New identity for Cuauhtémoc Moctezuma

VBAT developed the new identity for one of the largest Mexican breweries, Cuauhtémoc Moctezuma. The perfect design was all...
Amstel celebrates with a revitalised presence

Amstel celebrates 140 years of quality brewing tradition and emotional consumer enjoyment with a revitalised presence that highlig...
Gold at Graphis Awards

VBAT has won Gold at the Graphis Design Annual 2011 Awards. Graphis, based in New York, serves as a platform for outstanding work...
VBAT Unveils New Identity for Amvest

Since winning the pitch at the end of 2009, VBAT have worked on developing the complete Amvest identity. Based on the logo design,...
Dieline Award

VBAT was recognised at The 2010 Dieline Awards in Chicago’s Trump Tower. We received the silver award for innovative package...
New brand identity for Telfort

Telfort’s new identity will be implemented nationwide throughout their 36 retail stores, on all packaging and across all com...
Best Dutch introductions of 2009!

3 Products designed by VBAT have been recognized by the Levensmiddelenkrant as part of the Best Introductions of 2009! Shine of Cr...
NS gets the buzz going with annual report

For the third successive year, NS launched an annual report with an unconventional concept, revealing the voice of their travelers...
Game on for Gamma

GAMMA implements new 10.000m2 DIY retail concept stretching identity, store design, communication and PL packaging range.
Chile’s no.1 brand chooses VBAT for a major identity refresh

Chile’s largest brewer, CCU, has appointed VBAT to relaunch the country’s biggest brand, Cristal beer.
We win a Sijthoffprijs

Our work on NS Annual Report 2008 receives Sijthoffprijs.
No.1 Consumer Brand

Mona, one of our longest running brands is voted as #1 Consumer Brand in an extraordinary jump from 7th to 1st place in just 2 yea...
Pentaward

Jillz sparkles to success winning a 2009 Silver Pentaward.
ADCN hall of fame

Eugene Bay is inaugurated into the ADCN hall of fame.
Eurobest Award

VBAT wins a Eurobest Award for our work on Amstel Pulse.
Pentaward

Segredo celebrates in Brazilian style after winning a 2008 Bronze Pentaward.
Cannes Lions

VBAT wins a Gold Lion in Cannes with Amstel Pulse.
Red Dot Award

VBAT wins a Red Dot Award for Whole Earth can design.
Design Week Awards

We receive an Honourable commendation for our Grapedistrict work at the Design Week Awards.
ADCN Yearbook

VBAT develops the grid for the ADCN Yearbook, which will be used for the next 5 years.
Changes at the top

Teun Anders leaves VBAT. Eugene Bay is the sole founding partner still active at the company.
Awards

We win a London FAB Award for our Not Guilty ice cream packaging.
We win a Dutch Design Award for our work with Buna Bet coffee f...
Expansion

Retail Design and Retail Branding become increasingly important areas of business.
Back to only VBAT

After 3 years of integration with Enterprise IG we decide to continue as a separate entity within the WPP group.
Moving back to Amsterdam

VBAT moves back to Amsterdam to a magnificent old bicycle factory in the Pilotenstraat. Growth steadily continues and we grow to 9...
Design Award

Our ABN AMRO Sibos Conference Stand wins a special merit at the US Exhibitor International Awards.
ADCN Silver Award

We win a Silver ADCN award for our Etos (chemists) private label packaging.
VBAT acquires Brown/KSDP

Due to a worldwide WPP takeover of Brown and KSDP, VBAT acquires Brown/KSDP’s Amsterdam offices and clients. A team of 9 joi...
New office

After 16 years we move from our home to new offices at Schiphol Airport.
ADCN Award

We win a Gold ADCN award for the Bykare Pharmaceuticals packaging range.
ADCN Silver Award

We win a Silver ADCN award for CPC packaging.
ADCN Silver Awards

We win three Silver ADCN awards. For Douwe Egberts Coffee Systems, an identity for Urban Opera (self promotion for Y&R) and an...
Independence

Visser Bay Anders Toscani buys the 50% stake from Y&R group to become a 100% independent Design Agency. The full 100% is now o...
ADCN Gold Award

We win an ADCN Lamp for the HEMA’s new Biscuit Line and an ADCN Golden Lamp for the Jordasch Jeans Brand Identity.
Winning mood

The Netherlands wins the European Football Championships.
Our very first prize, a Gold ADCN (Art Directors Club of the Netherland...
Change at the top

The first of the original four to leave was our commercial partner, van Raam. As the only non-creative, she soon felt that she did...
Steady growth

Our client and project portfolio steadily grows. We are working for a number of product lines for our clients Smiths Food Group, G...
Our offer

In the ‘80s the design fraternity in the Netherlands was split into two camps. One group, which had access to all government...
Early clients

From day one we worked for a number of commercial mainstream consumer brands and a number of well-known corporate brands.
Mona, t...