News

Bold challenger

The financial crisis and a deep rooted distrust of financial institutions in the Netherlands created the need for SNS to listen more to their customers, to simplify their offer and to do things differently.
 
Fortunately challenging the status quo has always been in the DNA of SNS. As such it was time to take on the other three big Dutch banks and to rethink the business of banking. Loud, clear, simple and proudly purple.
 

The clarity, distinctiveness & freshness of the identity together with this new approach to banking has quickly been accepted and embraced by the public. This resulting in an increase of new clients and mortgages being closed.

Continue Back 12 NOVEMBER 2015

Eugene Bay and Graham Sturt in Dude Magazine

VBAT's CEO and Chairman Eugene Bay and Creative Director Graham Sturt have been featured in Dude, the Dutch Designers Magazine. Ex...
Read more 13 OCTOBER 2015

Event: Materials XL Future Packaging Concepts @DDW

During Dutch Design Week, BNO NEXTpack (The packaging design platform within the association of Dutch Designers) together with BKK...
Read more 8 OCTOBER 2015

VBAT featured in The Drum

VBAT has been featured in The Drum - Amsterdam Issue. Page 7: A look inside some of Amsterdam’s top creative agencies (foto...
Read more 8 OCTOBER 2015

VBAT Blog: Brand Guidelines

VBAT's Koen about the 5 stops on the road to success with Brand Guidelines.
Read more 6 OCTOBER 2015

Pentawards 2015: Silver for Sourcy

VBAT won a Silver Pentaward for the new iconic glass bottle we have created for Sourcy. Due to its strong position in the restaur...
Read more 26 SEPTEMBER 2015

VBAT Blog: Eva's diary

Meet our new intern Eva Cremers.
Read more 23 SEPTEMBER 2015

Stefan Pangratz in Marketingtribune Designpanel

For years, Coca-Cola wants to be the icon of happiness. To make the choices in the range more clear, Coca-Cola asked Mountain to m...
Read more 10 SEPTEMBER 2015

VBAT Blog: SiNT VBAT

VBAT MeetMarket organised an inspiring day for 150 students from SiNT LUCAS Art Academy in Eindhoven. Read here what we did with t...
Read more 9 SEPTEMBER 2015

VBAT Blog: Abierto Mexicano de Diseño

Our Mexican colleague Rodolfo about a design event coming up in Mexico City.
Read more 3 SEPTEMBER 2015