Positive personality

2015 brought a new dawn for Dutch insurance giant Reaal. Freed from it’s holding company, it was time to spread its wings with a new and bright identity.
The sun with its endless energy and bright yellow light spreads optimism into the complex and grey world of insurance.
The new Reaal is as an optimistic, proactive brand with a strong customer focus. A brand with the motivation to help its clients to make the right choices.
Customer centricity made tangible.

12 NOVEMBER 2015

ETOS refreshed - First store opened

Etos has opened the doors to a completely new store in Amsterdam. The location is the first one carrying the new logo, exterior an...
Read more 30 OCTOBER 2015

A Transform Award for SOL

Our work for SOL has been awarded a Silver Transform Award in the Best use of packaging category.The Transform Awards, held annual...
Read more 28 OCTOBER 2015

VBAT Blog: Materials XL Future Packaging Concepts

VBAT's Creative Director hosted Materials XL Future Packaging Concepts at Dutch Design Week.
Read more 28 OCTOBER 2015

VBAT Blog: Nailing that design brief

VBAT's Strategic Account Koen Koster on how to nail that design brief.
Read more 20 OCTOBER 2015

VBAT Blog: Architectural photography at its best

VBAT's PR Manager Connie Fluhme did an interview with architectural photographer John Lewis Marshall. His life, his work.
Read more 15 OCTOBER 2015

Eugene Bay and Graham Sturt in Dude Magazine

VBAT's CEO and Chairman Eugene Bay and Creative Director Graham Sturt have been featured in Dude, the Dutch Designers Magazine. Ex...
Read more 13 OCTOBER 2015

Event: Materials XL Future Packaging Concepts @DDW

During Dutch Design Week, BNO NEXTpack (The packaging design platform within the association of Dutch Designers) together with BKK...
Read more 8 OCTOBER 2015

VBAT featured in The Drum

VBAT has been featured in The Drum - Amsterdam Issue. Page 7: A look inside some of Amsterdam’s top creative agencies (foto...
Read more 8 OCTOBER 2015

VBAT Blog: Brand Guidelines

VBAT's Koen about the 5 stops on the road to success with Brand Guidelines.
Read more 6 OCTOBER 2015