News

Bold challenger

The financial crisis and a deep rooted distrust of financial institutions in the Netherlands created the need for SNS to listen more to their customers, to simplify their offer and to do things differently.
 
Fortunately challenging the status quo has always been in the DNA of SNS. As such it was time to take on the other three big Dutch banks and to rethink the business of banking. Loud, clear, simple and proudly purple.
 

The clarity, distinctiveness & freshness of the identity together with this new approach to banking has quickly been accepted and embraced by the public. This resulting in an increase of new clients and mortgages being closed.

Continue Back 12 NOVEMBER 2015

Brand Bier in UC. Quarterly

VBAT`s recent work for Brand Bier has been featured in UC. Quarterly. UC. Quarterly is a publication of UnderConsideration, print...
Read more 12 NOVEMBER 2014

VBAT Blog: The state of the 3-D-Printing world

VBAT creative Annet Kloprogge has looked into the state of the 3-D-Printing world. Here is a small selection of the possibilites i...
Read more 11 NOVEMBER 2014

Branding Magazine on Brand Bier

US based Branding Magazine covered VBAT`s recent refresh of the packaging and logo of Brand Bier: "The oldest Dutch Brewery, Brand...
Read more 22 OCTOBER 2014

Stefan Pangratz judges in Design Panel

Stefan Pangratz, Design Director at VBAT, is part of the Marketingtribune Design Panel, together with Claire Parker (Designbridge)...
Read more 21 OCTOBER 2014

Mark van Egmond in Branding Magazine

Chuck Kent recently interviewed Mark van Egmond, Board Member at VBAT about the Do`s and Don`ts for Small Branding Firm Success. O...
Read more 16 OCTOBER 2014

100 days of Creative Leadership

VBAT`s Creative Director Graham Sturt recently has been interviewed by Fonk Magazine about his first 100 days of Creative Leadersh...
Read more 15 OCTOBER 2014

VBAT`s CD hands out D`SIGN Award

VBAT`s Creative Director Graham Sturt was chairman of the jury of D`SIGN Magazine`s first D`SIGN Award. The overall competition wi...
Read more 7 OCTOBER 2014

VBAT Blog: The Latest and the Greatest

Nowadays it seems so important to be up-to-date with EVERYTHING. From a GoPro video about The Adventure of Life in 4K to 13 ways...
Read more 2 OCTOBER 2014

Stefan Pangratz judges in Design Panel

Stefan Pangratz, one of VBAT`s Design Directors, is jury member of the Marketing Tribune Designpanel, together with Tom Dorresteij...
Read more 1 OCTOBER 2014