News

VBAT refreshes NS Kiosk

A formula that grew from a news stand in its early days to the destination on the station for your morning coffee and croissant. Part of the daily routine of the Dutch commuter and recreational train traveller.

The traditional kiosk stand was born in the nostalgic heyday of railway travel. Referencing the excitement and quest for travel, when a train journey was an exciting experience and not just a ‘must get to work’ part of daily life.

 

The interior and brand identity leverages materials and visual cues from the heyday of train travel and is inspired by the commercial illustrative work of the 1930’s. Through it’s proud and clear graphical lines and bold use of perspective the logo picks up the simple and stylish typographical work of Cassandre, referencing the O as the wheel of a train.

Continue Back 1 AUGUST 2015

Stefan Pangratz judges in Design Panel

Stefan Pangratz, one of VBAT`s Design Directors, is jury member of the Marketing Tribune Designpanel, together with Tom Dorresteij...
Read more 1 OCTOBER 2014

Pieter Jelle Braaksma in Fonk Magazine

A dutchman living in Mexico City, writing about his daily experiences and observations while running our Mexico office. Pieter Je...
Read more 24 SEPTEMBER 2014

Gallery Weekend in Mexico City

Last weekend VBAT visited the Gallery Weekend in Mexico City. 20 galleries all around town were part of this event. Download the...
Read more 23 SEPTEMBER 2014

WPPED CREAM AWARDS 2014: 3 wins

VBAT is proud to announce three wins at the precious WPPED CREAM Awards.  Our work for Brand Bier, Amsterdam Gay Pride and V...
Read more 18 SEPTEMBER 2014

C-Word Talk # 4: Creativity & Coiffure

In this fourth instalment of the C-Word Talks series, hair stylist Hester Wernert-Rijn spoke about her sources of inspiration and...
Read more 12 SEPTEMBER 2014

Lecture at IBERO University

Pieter Jelle Braaksma, VBAT.MX’s creative director, conducted a lecture at IBERO university called: What is a brand? The lec...
Read more 11 SEPTEMBER 2014

VBAT redesigns 44-year-old Nigerian Icon

In 1970 the Gulder brand has designed their own bottle, which has been embraced by Nigeria over the last 44 years. Gulder is Niger...
Read more 9 SEPTEMBER 2014

VBAT design for Brand in the press

In an article about beer brands from the Dutch Limburg region, Verpakken magazine has featured the new packaging which VBAT has de...
Read more 8 SEPTEMBER 2014

VBAT.mx sponsors World Press Photo expo

VBAT is among the Sponsors of the World Press Photo expo in Mexico City. This year the expo is in the amazing Franz Mayer museum.
Read more 3 SEPTEMBER 2014