News

VBAT refreshes NS Kiosk

A formula that grew from a news stand in its early days to the destination on the station for your morning coffee and croissant. Part of the daily routine of the Dutch commuter and recreational train traveller.

The traditional kiosk stand was born in the nostalgic heyday of railway travel. Referencing the excitement and quest for travel, when a train journey was an exciting experience and not just a ‘must get to work’ part of daily life.

 

The interior and brand identity leverages materials and visual cues from the heyday of train travel and is inspired by the commercial illustrative work of the 1930’s. Through it’s proud and clear graphical lines and bold use of perspective the logo picks up the simple and stylish typographical work of Cassandre, referencing the O as the wheel of a train.

Continue Back 1 AUGUST 2015

Pieter Jelle Braaksma in FONK magazine

FONK Magazine is publishing a 6 piece series written by the creative director of our Mexican office, Pieter Jelle Braaksma. Part 1...
Read more 11 SEPTEMBER 2013

AGP is coloring the city

Amsterdam Gay Pride is taking over the city of Amsterdam until August 4, 2013.  VBAT created a new identity for AGP that re...
Read more 30 JULY 2013

VBAT in Marketing Tribune Top X

VBAT has been featured with two cases in the Top X special of Marketing Tribune. Amstel Radler and Jumbo Foodmarkt in the Spotligh...

Eugene Bay in Fonk Magazine

An interview with Eugene Bay: Fit to fight!

CSM is Corbion. New name, new ID

VBAT recently created a new visual identity for Corbion (former CSM). The new company name and logo have been presented at the Ca...
Read more 3 JULY 2013

Jumbo Foodmarkt: A very rich housestyle

Publish Magazine has just issued an interview with brand director Theo Lindemann about VBAT's work for Jumbo Foodmarkt.
Read more 20 JUNE 2013

Jumbo Foodmarkt in Fonk

Fonk Magazine has published an interview with Ralph Betrand, innovationmanager at Jumbo about the new 6000m2 Foodmarkt in Breda.
Read more 20 JUNE 2013

Holy Soda in the press

Vrumonas Holy Soda has just started to conquer the Dutch market. VBAT, as part of the project team, has been involved in the posit...

Eugene Bay at Cannes Lions

Eugene Bay has been invited in Cannes as NL juror for the Design jury at the 60th Cannes Lions Festival 2013. Eugene Bay, together...
Read more 13 JUNE 2013