News

Bold challenger

The financial crisis and a deep rooted distrust of financial institutions in the Netherlands created the need for SNS to listen more to their customers, to simplify their offer and to do things differently.
 
Fortunately challenging the status quo has always been in the DNA of SNS. As such it was time to take on the other three big Dutch banks and to rethink the business of banking. Loud, clear, simple and proudly purple.
 

The clarity, distinctiveness & freshness of the identity together with this new approach to banking has quickly been accepted and embraced by the public. This resulting in an increase of new clients and mortgages being closed.

Continue Back 12 NOVEMBER 2015

Pieter Jelle Braaksma in FONK Magazine

FONK Magazine is publishing a series written by the creative director of our Mexican office, Pieter Jelle Braaksma. Part 5:...
Read more 16 DECEMBER 2013

Silver Poster Annual 2014 Award

VBAT wins a Silver Poster Annual 2014 Award with Sol Dark Sun.
Read more 5 DECEMBER 2013

VBAT in Adformatie

VBAT recently worked on the brand positioning and design of SPOTTA. Brand Director Mark van Egmond: "The result is outspoken and e...
Read more 25 NOVEMBER 2013

Pieter Jelle Braaksma in FONK Magazine

FONK Magazine is publishing a 6 piece series written by the creative director of our Mexican office, Pieter Jelle Braaksma. Pa...
Read more 21 NOVEMBER 2013

VBAT in THE WIRE

What's the buzz in Amsterdam? Find out more in VBAT's column in THE WIRE!
Read more 14 NOVEMBER 2013

Pieter Jelle Braaksma in FONK Magazine

FONK Magazine is publishing a 6 piece series written by the creative director of our Mexican office, Pieter Jelle Braaksma. Part...
Read more 16 OCTOBER 2013

VBAT in Fonk Magazine

VBAT has been featured in Fonk’s retail edition with Gamma KleurID.
Read more 4 OCTOBER 2013

Pieter Jelle Braaksma in FONK magazine

FONK Magazine is publishing a 6 piece series written by the creative director of our Mexican office, Pieter Jelle Braaksma. Part 2...
Read more 4 OCTOBER 2013

VBAT wins Golden Pentaward

Black and white goes gold... VBAT wins a golden Pentaward for the packaging design for GAMMA KleurID
Read more 24 SEPTEMBER 2013