News

Positive personality

2015 brought a new dawn for Dutch insurance giant Reaal. Freed from it’s holding company, it was time to spread its wings with a new and bright identity.
 
The sun with its endless energy and bright yellow light spreads optimism into the complex and grey world of insurance.
 
The new Reaal is as an optimistic, proactive brand with a strong customer focus. A brand with the motivation to help its clients to make the right choices.
 
Customer centricity made tangible.

12 NOVEMBER 2015

For the Love of Food

VBAT’s groundbreaking new concept for Jumbo Foodmarkt opened in Breda. Jumbo's flagship store aims to elevate the love of fo...
Read more 27 MARCH 2013

Award: Gouden Spijker for GAMMA

MIX magazine has awarded GAMMA with a “Gouden Spijker” in the category “action” for the biggest impact wit...
Read more 26 MARCH 2013

AlphVBAT Type Faces Talk #3

Recently designer David Quay gave a highly personal talk to VBAT on his work and great love of vernacular typography. His talk en...
Read more 20 MARCH 2013

Annual report for Dutch Railways (NS)

For the 6th time in a row VBAT has created the annual report for NS. Through a clear division of the report segments it remains i...
Read more 19 MARCH 2013

VBAT packs Pickwick Slow Tea

Taking time for each other while enjoying a cup of tea. This is the idea behind Pickwick Slow Tea. VBAT has created the new packa...
Read more 14 MARCH 2013

New packaging for Mona 2013

Every month VBAT creates a new packaging for Mona's dessert of the month (toetje van de maand).  This delicious pudding vari...
Read more 12 MARCH 2013

VBAT refreshes Amsterdam Gay Pride

VBAT has created a new visual identity for the Amsterdam Gay Pride (AGP). The logotype itself is constructed of an overlapping A,...
Read more 5 MARCH 2013

Jumbo FoodMarkt - news in retail design

The last 1.5 years VBAT worked together closely with the Van Eerd family and the formula innovation team to create this unique sto...
Read more 26 FEBRUARY 2013

VBAT proudly presents GAMMA Colour ID

VBAT recently developed a new packaging line for GAMMA, the leading DIY chain in the Netherlands.The Challenge: Creating more cre...
Read more 18 FEBRUARY 2013