News

Bold challenger

The financial crisis and a deep rooted distrust of financial institutions in the Netherlands created the need for SNS to listen more to their customers, to simplify their offer and to do things differently.
 
Fortunately challenging the status quo has always been in the DNA of SNS. As such it was time to take on the other three big Dutch banks and to rethink the business of banking. Loud, clear, simple and proudly purple.
 

The clarity, distinctiveness & freshness of the identity together with this new approach to banking has quickly been accepted and embraced by the public. This resulting in an increase of new clients and mortgages being closed.

Continue Back 12 NOVEMBER 2015

VBAT opens VBAT.MX

VBAT has opened its first office abroad. VBAT.MX in Mexico City will service VBAT’s Mexican clients as well as new busines...
Read more 15 APRIL 2013

Everyday value made iconic

Dairy in Romania is a fragmented market. Many brands compete from value to origin to premium. Oké is the clever, everyday c...
Read more 15 APRIL 2013

Royal Packaging for Mona

This month, Holland will get a new king. Real Dutch celebrate this day with the delicious royal pudding, the "Kroningstoetje". VBA...
Read more 3 APRIL 2013

Sourcy Holy Soda

VBAT created the label design for a new fizzy soft drink. A very tasty, low cal product with only natural ingredients and no artif...
Read more 3 APRIL 2013

GAMMA: The professional approach

The Challenge: Develop a premium private label range for Gamma, confirming their number 1 position as D.I.Y. Retailer.  The S...
Read more 27 MARCH 2013

For the Love of Food

VBAT’s groundbreaking new concept for Jumbo Foodmarkt opened in Breda. Jumbo's flagship store aims to elevate the love of fo...
Read more 27 MARCH 2013

Award: Gouden Spijker for GAMMA

MIX magazine has awarded GAMMA with a “Gouden Spijker” in the category “action” for the biggest impact wit...
Read more 26 MARCH 2013

AlphVBAT Type Faces Talk #3

Recently designer David Quay gave a highly personal talk to VBAT on his work and great love of vernacular typography. His talk en...
Read more 20 MARCH 2013

Annual report for Dutch Railways (NS)

For the 6th time in a row VBAT has created the annual report for NS. Through a clear division of the report segments it remains i...
Read more 19 MARCH 2013