News

Bold challenger

The financial crisis and a deep rooted distrust of financial institutions in the Netherlands created the need for SNS to listen more to their customers, to simplify their offer and to do things differently.
 
Fortunately challenging the status quo has always been in the DNA of SNS. As such it was time to take on the other three big Dutch banks and to rethink the business of banking. Loud, clear, simple and proudly purple.
 

The clarity, distinctiveness & freshness of the identity together with this new approach to banking has quickly been accepted and embraced by the public. This resulting in an increase of new clients and mortgages being closed.

Continue Back 12 NOVEMBER 2015

FBTO gets a splash of colour

FBTO asked us to develop a fresh and optimistic new identity to help them reconnect with their target group.
Read more 22 JUNE 2011

Heineken in London

Following the new pay-off for Heineken, VBAT designed a new key visual to launch 'open your world' worldwide. During May 2011, the...
Read more 26 MAY 2011

Get Refreshed!

Have you always wanted to check out what goes on behind the scenes of a branding and design agency? On Thursday, 12 May VBAT opene...
Read more 4 MAY 2011

A new identity for PostNL

VBAT has been tasked with the rebranding of TNT Post to the newly unveiled PostNL. The full-scale identity project involves design...
Read more 18 APRIL 2011

VBAT represented at Vroaam!

Vroaam! is the yearly national career event for creatives organized by the Association of Dutch Designers (BNO), Photographers Fed...
Read more 31 MARCH 2011

WPPed Cream Award 2010

VBAT wins WPPed Cream award 2010 for Libelle T-Spot activation concept. Libelle, a lifestyle magazine for women, invited us to dev...
Read more 13 DECEMBER 2010

Eugene at Design Jury

Eugene Bay is president at the 2010 Design jury at Eurobest in Hamburg this week. The Eurobest Awards celebrates Europe’s cr...
Read more 6 DECEMBER 2010

New identity for Cuauhtémoc Moctezuma

VBAT developed the new identity for one of the largest Mexican breweries, Cuauhtémoc Moctezuma. The perfect design was all...
Read more 9 NOVEMBER 2010

Amstel celebrates with a revitalised presence

Amstel celebrates 140 years of quality brewing tradition and emotional consumer enjoyment with a revitalised presence that highlig...
Read more 13 SEPTEMBER 2010