News

Bold challenger

The financial crisis and a deep rooted distrust of financial institutions in the Netherlands created the need for SNS to listen more to their customers, to simplify their offer and to do things differently.
 
Fortunately challenging the status quo has always been in the DNA of SNS. As such it was time to take on the other three big Dutch banks and to rethink the business of banking. Loud, clear, simple and proudly purple.
 

The clarity, distinctiveness & freshness of the identity together with this new approach to banking has quickly been accepted and embraced by the public. This resulting in an increase of new clients and mortgages being closed.

Continue Back 12 NOVEMBER 2015

NS gets the buzz going with annual report

For the third successive year, NS launched an annual report with an unconventional concept, revealing the voice of their travelers...
Read more 20 FEBRUARY 2010

Game on for Gamma

GAMMA implements new 10.000m2 DIY retail concept stretching identity, store design, communication and PL packaging range.
Read more 19 JANUARY 2010

Chile’s no.1 brand chooses VBAT for a major identity refresh

Chile’s largest brewer, CCU, has appointed VBAT to relaunch the country’s biggest brand, Cristal beer.
Read more 15 DECEMBER 2009

We win a Sijthoffprijs

Our work on NS Annual Report 2008 receives Sijthoffprijs.
Read more 27 NOVEMBER 2009

No.1 Consumer Brand

Mona, one of our longest running brands is voted as #1 Consumer Brand in an extraordinary jump from 7th to 1st place in just 2 yea...
Read more 9 OCTOBER 2009

Pentaward

Jillz sparkles to success winning a 2009 Silver Pentaward.
Read more 6 OCTOBER 2009

ADCN hall of fame

Eugene Bay is inaugurated into the ADCN hall of fame.
Read more 1 SEPTEMBER 2009

Eurobest Award

VBAT wins a Eurobest Award for our work on Amstel Pulse.
Read more 1 DECEMBER 2008

Pentaward

Segredo celebrates in Brazilian style after winning a 2008 Bronze Pentaward.
Read more 30 OCTOBER 2008