News

Bold challenger

The financial crisis and a deep rooted distrust of financial institutions in the Netherlands created the need for SNS to listen more to their customers, to simplify their offer and to do things differently.
 
Fortunately challenging the status quo has always been in the DNA of SNS. As such it was time to take on the other three big Dutch banks and to rethink the business of banking. Loud, clear, simple and proudly purple.
 

The clarity, distinctiveness & freshness of the identity together with this new approach to banking has quickly been accepted and embraced by the public. This resulting in an increase of new clients and mortgages being closed.

Continue Back 12 NOVEMBER 2015

Amstel celebrates with a revitalised presence

Amstel celebrates 140 years of quality brewing tradition and emotional consumer enjoyment with a revitalised presence that highlig...
Read more 13 SEPTEMBER 2010

Gold at Graphis Awards

VBAT has won Gold at the Graphis Design Annual 2011 Awards. Graphis, based in New York, serves as a platform for outstanding work...
Read more 25 AUGUST 2010

VBAT Unveils New Identity for Amvest

Since winning the pitch at the end of 2009, VBAT have worked on developing the complete Amvest identity. Based on the logo design,...
Read more 8 AUGUST 2010

Dieline Award

VBAT was recognised at The 2010 Dieline Awards in Chicago’s Trump Tower. We received the silver award for innovative package...
Read more 15 APRIL 2010

New brand identity for Telfort

Telfort’s new identity will be implemented nationwide throughout their 36 retail stores, on all packaging and across all com...
Read more 12 APRIL 2010

Best Dutch introductions of 2009!

3 Products designed by VBAT have been recognized by the Levensmiddelenkrant as part of the Best Introductions of 2009! Shine of Cr...
Read more 23 MARCH 2010

NS gets the buzz going with annual report

For the third successive year, NS launched an annual report with an unconventional concept, revealing the voice of their travelers...
Read more 20 FEBRUARY 2010

Game on for Gamma

GAMMA implements new 10.000m2 DIY retail concept stretching identity, store design, communication and PL packaging range.
Read more 19 JANUARY 2010

Chile’s no.1 brand chooses VBAT for a major identity refresh

Chile’s largest brewer, CCU, has appointed VBAT to relaunch the country’s biggest brand, Cristal beer.
Read more 15 DECEMBER 2009