News

Bold challenger

The financial crisis and a deep rooted distrust of financial institutions in the Netherlands created the need for SNS to listen more to their customers, to simplify their offer and to do things differently.
 
Fortunately challenging the status quo has always been in the DNA of SNS. As such it was time to take on the other three big Dutch banks and to rethink the business of banking. Loud, clear, simple and proudly purple.
 

The clarity, distinctiveness & freshness of the identity together with this new approach to banking has quickly been accepted and embraced by the public. This resulting in an increase of new clients and mortgages being closed.

Continue Back 12 NOVEMBER 2015

Winning mood

The Netherlands wins the European Football Championships. Our very first prize, a Gold ADCN (Art Directors Club of the Netherland...
Read more 1 MARCH 1988

Change at the top

The first of the original four to leave was our commercial partner, van Raam. As the only non-creative, she soon felt that she did...
Read more 1 JANUARY 1987

Steady growth

Our client and project portfolio steadily grows. We are working for a number of product lines for our clients Smiths Food Group, G...
Read more 1 FEBRUARY 1986

Our offer

In the ‘80s the design fraternity in the Netherlands was split into two camps. One group, which had access to all government...
Read more 1 APRIL 1984

Early clients

From day one we worked for a number of commercial mainstream consumer brands and a number of well-known corporate brands. Mona, t...
Read more 1 MARCH 1984