News

Bold challenger

The financial crisis and a deep rooted distrust of financial institutions in the Netherlands created the need for SNS to listen more to their customers, to simplify their offer and to do things differently.
 
Fortunately challenging the status quo has always been in the DNA of SNS. As such it was time to take on the other three big Dutch banks and to rethink the business of banking. Loud, clear, simple and proudly purple.
 

The clarity, distinctiveness & freshness of the identity together with this new approach to banking has quickly been accepted and embraced by the public. This resulting in an increase of new clients and mortgages being closed.

Continue Back 12 NOVEMBER 2015

VBAT Blog: Popcorn Adventure Time II

For the second time, VBAT creatives had a cosy night out in their self-made movie theatre. The choice of the film was an easy one....
Read more 1 FEBRUARY 2017

VBAT Blog: A feast for the eyes

VBAT's interns Craig and Tijs visited Amsterdam Light Festival and were enchanted. Read More. .
Read more 26 JANUARY 2017

Shortlisted: Transform Awards Europe

VBAT & Stichting Amsterdam Gay Pride are nominated for the Transform Award 2017 with the Europride Campaign in the category De...
Read more 20 JANUARY 2017

VBAT Blog: Hunter of insight

We have just welcomed Luigi Durando, our new creative intern from Milano, who made a switch from economy to design. Meet him here.
Read more 19 JANUARY 2017

VBAT Blog: Discovering Contrasts

VBAT's British intern Craig Berry about discovering contrasts when visiting Rotterdam.
Read more 12 JANUARY 2017

VBAT's Creative Director in Fonk

Graham Sturt was interviewed by Fonk Magazine as Very Inspiring Person.
Read more 6 JANUARY 2017

VBAT Blog: Sandberg

During a  visit to Stedelijk Museum, Craig Berry discovered the legacy of Willem Sandberg. Read more.
Read more 20 DECEMBER 2016

VBAT Blog: The Packaging Talent #2

Luna den Hoed won the second prize at the BNO Packaging Talent Awards. Meet her here.
Read more 15 DECEMBER 2016

ING awarded as Global Bank of the Year

ING has been awarded best global bank in the world. Financial Times’ The Banker hosted the annual Best Bank Awards 2016 in L...
Read more 14 DECEMBER 2016