News

Bold challenger

The financial crisis and a deep rooted distrust of financial institutions in the Netherlands created the need for SNS to listen more to their customers, to simplify their offer and to do things differently.
 
Fortunately challenging the status quo has always been in the DNA of SNS. As such it was time to take on the other three big Dutch banks and to rethink the business of banking. Loud, clear, simple and proudly purple.
 

The clarity, distinctiveness & freshness of the identity together with this new approach to banking has quickly been accepted and embraced by the public. This resulting in an increase of new clients and mortgages being closed.

Continue Back 12 NOVEMBER 2015

VBAT for Blokker

Recently, Blokker launched the ‘Dolle Dagen’ (Crazy Days), their annual feast of bargains. VBAT developed the visual...
Read more 4 OCTOBER 2016

VBAT Blog: The Next Step

We have a new intern at VBAT. VBAT's Eva Welten on entering the agency world.
Read more 29 SEPTEMBER 2016

Rebranding SNS N.V. to de Volksbank N.V.

SNS Bank NV will be renamed de Volksbank N.V. (de Volksbank) as from 1 January 2017. The four brands, ASN Bank, BLG Wonen, RegioBa...
Read more 27 SEPTEMBER 2016

3 Pentawards for VBAT

Just a few months after merging their talent under a single roof, the newly formed VBAT Group has already brought home 3 Pentaward...
Read more 23 SEPTEMBER 2016

VBAT Blog: MOCO Amsterdam

The first thing VBAT's new intern from the UK did on the day of his arrival in the NL, was checking out MOCO Amsterdam with the Wa...
Read more 22 SEPTEMBER 2016

VBAT Blog: Reviving Classic Soda Culture

VBAT's Yael Weisberg found a company in Germany, who is restoring vintage soda syphons. Like other near-perfect designs?—?th...
Read more 14 SEPTEMBER 2016

VBAT Blog: Uphill

We have a new intern here at VBAT. His name is Craig. He is a recent graphic arts & design graduate from Leeds Beckett Univers...
Read more 7 SEPTEMBER 2016

VBAT Blog: To Sydney

VBAT's Strategist Yael Weisberg wrote a love letter to Sydney.
Read more 23 AUGUST 2016

VBAT Blog: Design and the Olympics

The Olympic Games would be nothing without their iconic symbols. Think of the identity, the mascots, the medals, the flags, torc...
Read more 18 AUGUST 2016