News

Positive personality

2015 brought a new dawn for Dutch insurance giant Reaal. Freed from it’s holding company, it was time to spread its wings with a new and bright identity.
 
The sun with its endless energy and bright yellow light spreads optimism into the complex and grey world of insurance.
 
The new Reaal is as an optimistic, proactive brand with a strong customer focus. A brand with the motivation to help its clients to make the right choices.
 
Customer centricity made tangible.

12 NOVEMBER 2015

GAMMA Wood & Wall in Verpakken

VBAT's packaging design for GAMMA Wood and Wall has been featured in Verpakken Magazine.

VBAT Blog: Vermouth is Back

Folloing VBAT's Creative Vasco Valentim in recent years, Vermouth made a comeback in Spain and beyond, with home-grown Vermouth...
Read more 29 MARCH 2016

VBAT Blog: Generation Gender Neutral

Guestblogger Annet Kloprogge on a (slightly) new phenomenon: Gender neutrality.
Read more 24 MARCH 2016

GAMMA Wood & Wall is Runner up

VBAT's PL design for GAMMA Wood & Wall was awarded Runner up at the first NL Packaging Awards.
Read more 17 MARCH 2016

VBAT in the news

VBAT's TV-commercial for The Royal Concertgebouw has been featured in various Dutch press, like Adformatie, Marketing Tribune and...
Read more 15 MARCH 2016

Stefan Pangratz in Marketing Tribune Design Panel

VBAT's Design Director Stefan Pangratz judged together with fellow colleagues of other agencies the new logo of Ahoy Rotterdam in...
Read more 8 MARCH 2016

A Death in the VBAT Family

VBAT's Chairman and CEO Eugene Bay on the sudden death of Krijn Verhoek, one of VBAT's first staff members.
Read more 2 MARCH 2016

VBAT Blog: Exploring Agency Life

And so the journey begins…Who’s journey? What journey? And where to?Well, my journey. Hi! I’m Tijs Kramer, 25 y...
Read more 1 MARCH 2016

C-Ward Talk: Joep Beving on Music and Creativity

Joep Beving is a composer and musician, but to the international advertising community he is mostly known as the face of music age...
Read more 26 FEBRUARY 2016