VNU Media

Big Bang. VNU Media is a significant multimedia publisher. Usually, a publishing company isn't visible to the general public. It's their titles that people recognise. The publishing world is a dynamic one with information changing each minute. That is why we chose 'The Source' as our concept: where changing patterns visualise a 'big bang' of information. However, the VNU Media logo is always placed fixed and businesslike on the sideline. This concept is implemented in the total branding of VNU Media, from stationery, banner, interior and website to recruitment campaigns. Thanks to the wide expertise VBAT was able to complete the whole process within three months.